Unics knits rebranding

  • Paula Mastrangelo

I chose a minimal style for the rebranding of Únics and I let the typography convey its simplicity and uniqueness. I kept the image simple, clean and direct using black and white colors so that each collection can match the logo perfectly. I also used the italic “I” as a complementary graphic element to create a pattern that resembles a knitted fabric. Únics will use natural-looking papers and stamp printing, to convey the idea that the brand is artisanal and respectful with the environment.