Join The–Dots

Tag Yourself

Tag yourself in this project

Gill Alexander will need to approve that you worked on “University of Leeds at RHS Chelsea” before we add you as a collaborator.

University of Leeds at RHS Chelsea

The University of Leeds was competing in RHS Chelsea for the first time. Budgets did not allow for celebrity endorsement, the accepted path of all PR agencies at the event. I chose to do it differently - and knocked all the celebrities off the front pages of the nationals. It was an ex-Leeds Uni student, wearing a hat made from elements of the garden, that was the star of the show.

Share your new project