Vans: Off The Wall

I led the editorial of the Vans European partnership in 2018. It was spread across four seasons, celebrating creative expression from across the worlds of art, sport, music and photography. — AT A GLANCE — European Huck partnership over 4 months 20 Million Unique Reach from 38 Million impressions 5 Million Video Views with 38% completion rate 4 original Huck documentaries, 12 articles and events. 285k+ reads with a 3 minute average read time. 220k Engagements Seeding through local media partners 12% brand uplift

Companies

  • VANS

    VANS

    • Retail

Skills

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Digital Editor