Viceland's The Business of Life—Title Sequence & In-Show Graphics

  • Magnus Atom

In a partnership with Bank of America, The Business of Life features Mona Chalabi hosting a new kind of talk show, breaking down the financial machinery behind the most important issues of our time.

For the statistic based-show, we created a package that features primary colors, shapes and building blocks. In the title sequence, the simple shapes ooze and overlap, representing the complexities behind the important issues the show tackles.
Since the statistics were featured on set as a jumping off point for discussion among the show guests, we needed to break down complicated ideas to be easily digestible. 
Clients Viceland / Bank of America
Executive Design Director Matt Schoen
Art Directors Annie Rosen Gabriel Tick
Associate Art Director Magnus Atom
Design Magnus Atom Sarah MacReading
Illustration Magnus Atom
Animation & Motion Graphics Pep Rally