In one of the scenes in the production, Dorian models for some branding imagery for 'Mason Brago'. Later in the act, the new brand identity is revealed at a launch party. At the point of reveal, the cast look to the fourth wall. The audience, however, see a glimpse of the image in the frame upstage (behind the cast). As the scene changes to an exterior, the gauze flys in and we see the full-size brand identity 'write-on' over the top of the upstage frame and grow to a full billboard-sized image filling the entirety of the gauze.