"When the floor is clean, you enjoy more your home".
This insight stands behind the Integrated Web Campaign for the launch of the new Vileda 100° Hot Spray.
The client asked us to tell to a young and sensible target that the new electronic mop free from the cable is
easy to use and removes the 99% of the bacteria.
Release: Published in 2015
Media: Web Campaign - Online Video
My Involvement: Strategy & Concept, Creative Direction, Art Direction