Join The–Dots

Tag yourself in this project

Nicola Thompson will need to approve that you worked on “Volkswagen” before we add you as a collaborator.

Volkswagen

Volkswagen wanted to raise awareness of their California camper van range – they specifically wanted to reach out to ‘outdoor adventurers’ and ‘active families’. To inspire the audience we wanted to show real people using the product. Through film, photography and editorial content we shared their experiences online.

Project Tags

  • digital
  • content
  • Copywriting

Share your new project