We Find You

In July 2017 a Swedish music festival was shut down due to 27 reports of sexual assault and rape.

Speaking out about sexual assault is always difficult for victims and the freedom culture of music festivals doesn’t make it any easiler. How can we encourage festivals to be supportive, not dismissive.
Key Criteria
  • Discreet to use
  • Easily implemented
  • Universally accessible
  • Non-judgemental tone of voice
  • Recognisable accross festival sites
We Find You is a solution that allows for help to be called from anywhere on site without the need for verbal communication. When the We Find You button is pressed a GPS signal, notifies your closes site marshal of your whereabouts enabling fast but discreet help.
Potential for implementation
Sponsorship and promotion opportunities from festival organisers, music producers and artists.
Can be introduced as an extention to existing marketing and online ticket sales.
Existing marshals and Safer Spaces welfare tents can be utilised in collaboration with violence against women campaingers White Ribbon UK.


Maddi Hutchison

  • Message
  • Strategy Intern

Project Tags

  • Strategy
  • Design
  • Festival
  • Identity
  • Copywriting
  • Safety
  • Service Design