Website: Master of Arts & Design

  • Pau Todó
We wanted to put into context the student’s projects to illustrate the relations between the final project and the materials used in the documentation process. The site will firstly present all layers in the homepage at the same level of information hierarchy. Therefore, the user will see 3 different basic types of elements mixed, without ranks of relevance.This visual concept tries to depict a unique global context made of mixed elements which share the same importance level.The whole website can be transformed in a completely different concept in one click. The user will be able to choose between formal and practical data about the Master or abstract and playful creative compositions of colors related to the formal data.The requirement of a creative statement, given the nature of the Master, will then be fulfilled