The printing industry produces large quantities of materials that are not easily recyclable; some of them have a single use after which they are thrown away. PVC advertising banners are amongst them. They are very difficult to recycle because of the waterproof plastic and the heavy inks they are made of.
Wonders is a new concept developed by designer-maker Erika Braccini. It is a brand that uses waste from PVC advertising banners to create attractive applied textile fabrics.
Wonders uses the colourful discarded banners as the thread, which is weaved into a versatile waterproof fabric that is currently being used for cushions, with the intention to extend its use to upholster furniture, curtains and possibly other objects.
The peculiarity of this fabric is that is entirely hand woven with natural and carefully sourced materials, apart of the PVC advertising banners.
At present, all aspects of creating Wonders, from the materials up to the production process, are environmentally friendly.