WORDS WORDS WORDS — Selfridges Concept Store

WORDS WORDS WORDS is series of five-letter sculptures commissioned for Selfridges Concept Store, and to complement the window displays (created by It’s Nice That) under the theme of wordplay. The sculptures were made to fit over and between existing display furniture. Materials used for construction are predominantly from reclaimed and found material.

Artist: Netta Peltola Key Roles: Design / Creative Concept / Project Management / Production Client: Selfridges Credits: Clive Titmuss, Jack Gardiner

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Graphic Designer, Art Director, Visual Designer