Yeti Arts Festival

  • Alexander Neumann
DIGITAL (ADOBE ILLUSTRATOR, PHOTOSHOP)

“As Chair of the Yeti Arts Festival, part of our mission was to build an exceptional relationship with the audience and the British Columbia community to the artists who submit their work to the festival. Indeed, due to Vancouver’s proximity to the Coastal Mountains, the team and I considered a mascot of Yeti (also known as an abominable snowman) as an inviting, fun method to reach all-age groups, but also allow us achieve our mission. Shown in the bottom left splash page is our mascots, Momo and Bobo. To boost team morale, T-shirts were designed and printed to identity these individuals as committee members, shown on the right.”