YouTube Cult

We created a new name and identity for an evolving direct-response business. The campaign caused a storm on YouTube. The business founders were able to exit within a year.

Team Credits

Michael Kaplan

  • Message
  • Creative Director, Art Director, Writer, Brand Developer

Project Tags

  • Branding
  • YouTube
  • tv
  • Commercial
  • Film
  • Video
  • Advertising
  • Funny