Z4 Expression of Joy

How do you extend in a more participatory way the Global TV campaign for BMW? it's all about painting with the Z4...so we built an AR piece for people to drive and paint with their own Z4 experience

Team Credits

Jon Haywood

Choice Architect & Experience Planner

Skills

Marketing PR
Advertising Agency
Corporation
Creative Agency
Digital Agency
Presenting
Project Management
Strategic Planning
Client Management
Consumer Behavior
Creative Thinking

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: Choice Architect & Experience Planner

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Team Credits

Jon Haywood

Skills

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