Aakshi Katyal
Available

Aakshi Katyal

Public RelationsBasel, Switzerland
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Aakshi Katyal
Available

Aakshi Katyal

Public RelationsBasel, Switzerland
About me
I have recently relocated to Basel, Switzerland from New Delhi, India. Currently volunteering with CheckOrphan in Basel. I am a graduate in Fashion Communication with over four years of experience in hospitality, fashion & lifestyle consulting and brand management. In my last assignment I worked as the Communications Manager for The Oberoi Group of Hotels, India. Having worked with brands like Rajesh Pratap, TAG Heuer, Good Earth, Ensemble and Lecoanet Hemant, I possess expertise in social media marketing, brand communication, media liaison, public relations, event management, and content development. A refined professional, diligent and result-oriented individual, I always strive to deliver effective and focused public relations and media campaigns. I take great pride in having a collaborative approach towards working with clients and team members. My career goals are to continue working in the public relations, event management and brand communication space and grow as an individual tapping into my creativity, knowledge and education to benefit the employer
Work history
    Communications Manager
     - IndiaFull Time
    I worked as the Communications Manager for The Oberoi Group of Hotels, India. May 2016 – Feb 2017 Trident, (The Oberoi Group – Hotels and Resorts), Hyderabad, India. • Conceptualised and executed food and beverage promotions – designing of artwork, content writing, facilitating photo shoots, coordinating chef interviews and managing event logistics • Organised marketing and public relations events – business diners, barter events, fundraiser events and CSR activities • Created brand awareness through interviews with the executive chef and celebrities like Tim Cook, PV.Sindhu and Shah Rukh Khan in renowned publications - The Hindu, The Times of India, Deccan Chronicle, The New Indian Express, Vogue, Conde Naste Traveller • Created and administered social media platforms - Facebook, Twitter, Instagram and hotel webpage • Administered travel and food portals like Tripadvisor and Zomato – posting periodic updates and managing customer relations
Skills
  • Creative Arts
  • Content
  • Social Media
  • Commercial Fashion
  • Agency Communications
  • Events
Education
    Fashion Communication
     - India
    Jul 2008 – Apr 2012 Symbiosis Institute of Design, Pune, India Bachelor in Fashion Communication • Four-year undergraduate degree program with specialisation in Fashion Journalism, Advertising, Retail Brand Management, Public Relations, and Event Management