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Work history

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Social Media StrategistSchbang Digital Soluti
Nov 2021 - Jun 2022Mumbai, IndiaFull Time
Supported conceptualisation and execution of social media campaigns for lifestyle and beauty brands. Demonstrated proficiency in project management methodologies, ensuring timely and effective campaign execution. Enhanced organic interactions by 8.01% across Instagram, Facebook, and YouTube through strategic content planning and audience engagement strategies. Collaborated closely with internal teams to develop and implement weekly content calendars aligning with brand objectives. Actively contributed to ideation sessions and creative brainstorming, showcasing innovative thinking and social-first copywriting skills.
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CopywriterTogglehead
May 2021 - Nov 2021Mumbai, IndiaFull Time
Conceptualised and executed festive campaigns, showcasing creativity and understanding of advertising principles. Improved organic social media engagement by 2.08%, resulting in increased website traffi c and user interactions. Crafted compelling copy and content strategies to enhance brand storytelling and online presence.

Education

MA AdvertisingUniversity of The Arts London (UAL)
Sep 0022 - Dec 0023London, United Kingdom