Abbie Baxter

Abbie Baxter

Senior DesignerLondon, United Kingdom
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Abbie Baxter

Abbie Baxter

Senior DesignerLondon, United Kingdom
Projects credited in
  • Charlie Bigham's
    Charlie Bigham'sRe-design of the Charlie Bigham’s range of ready-to-cook delicious dishes. Charlie first set up his business inspired by his love of food and travelling. With the redesign, we wanted to bring the joy of food and travelling to the brand and the packaging so we decided to portray street markets from all around the world. We commissioned the incredibly talented illustrator Emily Sutton to create lots of lovely illustrations of market scenes, ingredients, animal and human characters which we put tog
  • POTS & CO
    POTS & COPots & co make proper puddings with top ingredients, in their kitchen in London. Each pud comes in the ceramic pot it’s baked in, which gives it the signature creaminess and depth. The distinctive colourful shields are inspired by makers marks traditionally found in pottery, they are handprinted and a bit imperfect, like handmade things are. Each pud has it’s own animal which tells a weird and unexpected story about the core ingredient of the recipe. Designed at Bigfish. Copyright © Bigfish Desi
  • Whole Earth
    Whole EarthLinocut illusrations and handmade lettering bring to life the core values of the Whole Earth products: wholesome, earthy, unprocessed, abundant and delicious. The extensive range includes several nut butter variants, soda drinks, coffee alternatives, kethcup, baked beans and cereals. Designed at Bigfish. Copyright © Bigfish Design 2018. Photography: Natalie D’Cruz, styling & art direction: Emily Major
Work history
    big fish design limited logo
    big fish design limited logo
    Senior Designerbig fish design limited
     - London, United KingdomFull Time
    big fish design limited logo
    big fish design limited logo
    Senior Designerbig fish design limited
     - London, United KingdomFull Time