Abbie Lewis

Marketing & PR Assistant

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  • LocationGuildford, United Kingdom

Skills

 

  • Fashion
  • Advertising
  • Digital Media
  • Events
  • Marketing PR
  • Promotions
  • Marketing Strategy
  • Social Media Marketing
  • Excel
  • Office
  • Powerpoint
  • Word
  • Social Media

Work history

Currently

Marketing & PR Assistant

Aspinal of London

May 2014
  • Digital Marketing & Social Media Developing e-communication channels in the UK and internationally, working with the Marketing Manager with event promotion, editorial content and engaging campaigns. Day to day running of on social media channels including Twitter, Facebook and Instagram. Creating content and imagery for the official Aspinal Blog. Creating and updating documents on our progress, coverage and highlighting exceptional pieces. Forging relationships with top Bloggers for coverage and competitions to grow our online audience. PR & Celebrity Agencies Assist our agencies in reaching out to top publications and celebrities by sending out product to the relevant teams and managers. Ensuring our international agencies are up to date with our UK campaigns. Brand Events Ensuring each event is conducted in the highest quality by providing social media promotion, promotional material or product to the relevant locations and teams. Advertising Assisting the Marketing Manager on creating and managing the advertising campaign, executing high quality display ads in key luxury fashion titles within set budgets.

2014

PR Consultant

Clark Abel Ltd

Feb 2014 - Apr 2014
  • • Constructed primary press lists using Vocus • Produced press pitches and press releases for their bespoke Yacht customising service • Created PR & Marketing strategies

Education

2014

Writing Fashion Culture

Southampton Solent University

Aug 2011 - Apr 2014
  • Units Covered: Branding, Buying, Public Relations, Visual Merchandising, Magazine Design, Photography, Feature & News Writing, Media Law, Fashion Theory & Sociology