Projects
- Kristiam Steinberg AW15 Look bookWorking along side a team of 5. Myself and Photographer JC Verona with designer Kristian came up with the creative concept of the shoot. I reached out to photographer JC to come on board. I then gave him Mood board that the designer and i thought defined the AW15 collection. After months of working with the designer seeing his work come from toil to samle. i was able to give my styling advice and also get a team together to produce his aw15 look book and campaign.
Work history
Brand Consulting
• Worked alongside designer (Kristian ) to create AW15 collection- Duties included : Creative Mood boarding , Model casting for AW Look book, Styling AW15 Look Book and campaign, Sourcing photographer for campaign and look book.
• Press Awareness- Exposing the brand to Both national and international press such as : Fuucking Young, GQ china, Ones2Watch,A/SH , DANKS.
• Introducing brand to buyers such as : JOYCE, ISETAN,LIDEA,BARNEY JPN etc.
• Managing creative content on various social media channels (Facebook, Twiter,Pinterest ).
• Assembling Press Pack/Kit
• Monitoring Press Coverage by filling clippings and archiving
Press Officer
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• Maintenance and creation of media lists and editorial calendars
• Press kit assembly and distribution
• Overseeing National & International press send-outs and tracking all samples.
• Key contact for sample returns and price confirmations.
• Manage sample area within studio ensuring samples are well maintained and tidy
• Managing V.I.P Gifting for Atelier VLISCO.
• Rudimental BRITS 2014 Coverage for DENT de MAN
• Support Head of PR as required
• Administrative filling
• Managing FedEx and Customs account for shipments abroad.
• Monitor press coverage and producing monthly reports
• Organisation of press coverage by filing clippings and archiving
• Assist with events and act as front of house for Both DENT de MAN and Atelier Vlisco.
• Assist with seasonal press days
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Skills
- Fashion
- Advertising
- Events
- Marketing PR
- Visual Arts
- Art Direction
- Marketing Strategy
- Production Management
- Creative Direction
- Online Campaigns
- Print Campaigns
- Excel
- Office
- Powerpoint
- Word