Abhishek Srivastav

Marketing Manager

Level
Mid Level
Location
London, United Kingdom
Availability
Locked Pro Plan feature
Professions
-

Skills

  • Retail Marketing
  • Analysing
  • Digital Marketing
  • Agile
  • Marketing
  • Sales Marketing
  • Insights
  • Trade Marketing
  • Promotion
  • Brand Activation

Companies I’ve worked with

  • Phillips

    Phillips

    • Arts and Culture
  • F

    Future Group India

    • Danone

      Danone

      • Technology
    • H

      Hometown London

      Work history

      2018

      Marketing Executive

      Phillips

      Sep 2017 - Apr 2018
      • Adarsh Nagar, Sector 12, Gurugram, Haryana 122001, India
      • Full Time
      • I am handling Trade & Shopper Marketing for Domestic Appliances at Philips. I was responsible for the tertiary sales for the category, shopper insights, trade initiatives, marketing campaigns, promotions and activations. I also looked after planning & execution of the in-store merchandising along with the regional teams across the country.

      2017

      Marketing Manager

      Future Group India

      Apr 2016 - Sep 2017
      • Mumbai, India
      • Full Time
      • -Planning and managing execution of ATL Marketing Communication covering mediums such as Outdoor, Print, Radio & other OOH media -Designing and implementing BTL Trade & Retail Marketing activities -Managing in-shop & out-shop brand activations & promotional activations across categories - Planning & handling product launches & exclusive brand stores -Marketing related Budget, Vendor & Asset management for West region -Managing Training and Incentive Programs for all Retail Executives (In Shop Demonstrators)

      2017

      Senior Marketing Manager

      Hometown London

      Apr 2016 - Sep 2017
      • Mumbai, India
      • Full Time
      • In my role prior to Philips, I was heading the marketing function for HomeTown from the house of Future Group. My role entailed all brand & marketing related activities encompassing brand strategy, digital marketing, marketing calendar, marketing communication, media planning and in-store visuals. My knowledge, abilities and experiences have equipped me with reasonable expertise, required for any company in a range of marketing positions.

      2016

      Regional Marketing Manager

      Whirlpool

      Aug 2014 - Mar 2016
      • Mumbai, India
      • Full Time
      • Planning and managing execution of ATL Marketing Communication covering mediums such as Outdoor, Print, Radio & other OOH media Designing and implementing BTL Trade & Retail Marketing activities Managing in-shop & out-shop brand activations & promotional activations across categories Planning & handling product launches & exclusive brand stores Marketing related Budget, Vendor & Asset management for West region Managing Training and Incentive Programs for all Retail Executives (In Shop Demonstrators)

      2014

      Regional Trade Marketing Manager

      Danone

      Feb 2013 - Aug 2014
      • Mumbai, India
      • Full Time
      • Planning & executing trade marketing initiatives for entire West Region Planning, designing & monitoring trade schemes and studying effectiveness of the same Monitoring sales & merchandising team to deliver visibility KPIs for all brands Budget Management, Asset Tracking & Contract Management Sales analysis & timely reporting to National head Planning & managing participation & association with relevant events

      Education

      2010

      Aug 2008 - Mar 2010
      • Mumbai, India
      • Master of Business Administration (Marketing) from Symbiosis International University –Secured CGPA 2.79/ 4.00

      Awards

      2007

      Corporate Personality

      TATA Consultancy Services

      • Corporate Personality 2007, Tata Consultancy Services General Electrics - GE-GDC