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Work history

Marketing ExecutivePhillips
Sep 2017 - Apr 2018Adarsh Nagar, Sector 12, Gurugram, Haryana 122001, IndiaFull Time
I am handling Trade & Shopper Marketing for Domestic Appliances at Philips. I was responsible for the tertiary sales for the category, shopper insights, trade initiatives, marketing campaigns, promotions and activations. I also looked after planning & execution of the in-store merchandising along with the regional teams across the country.
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Marketing ManagerFuture Group India
Apr 2016 - Sep 2017Mumbai, IndiaFull Time
-Planning and managing execution of ATL Marketing Communication covering mediums such as Outdoor, Print, Radio & other OOH media -Designing and implementing BTL Trade & Retail Marketing activities -Managing in-shop & out-shop brand activations & promotional activations across categories - Planning & handling product launches & exclusive brand stores -Marketing related Budget, Vendor & Asset management for West region -Managing Training and Incentive Programs for all Retail Executives (In Shop Demonstrators)

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Skills

• Retail Marketing
• Analysing
• Digital Marketing
• Agile
• Marketing
• Sales Marketing
• Insights
• Trade Marketing
• Promotion
• Brand Activation

Education

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MBASymbiosis Institute of Management Studies
Aug 2008 - Mar 2010Mumbai, India
Master of Business Administration (Marketing) from Symbiosis International University –Secured CGPA 2.79/ 4.00

Awards

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Corporate PersonalityTATA Consultancy Services
Corporate Personality 2007, Tata Consultancy Services General Electrics - GE-GDC