About me
Experienced PR professional with experience in both consumer and music brands. Passionate about all things media relations and delivering results for artists.
Work history
I
I
Publicist / Account ManagerInfectious PR
Bristol, United KingdomFull Time
Client portfolio includes: Black Butter Records, BMG, Columbia Records, Ultra Records, Armand Van Helden, Paul Woolford, Secondcity, Sonny Fodera, Gene Farris,
AlunaGeorge, Leftwing : Kody, Crooked Colours, Folamour, Wilkinson, Hybrid Minds and more
Creating and implementing strategic campaigns to drive awareness for musicians e.g. new single release / tour / album
Securing media placements such as front covers creative features, interviews and track reviews for clients across a national, music and lifestyle press
Monitoring of the media landscape for potential story opportunities /calendar days for clients
Managing interview schedules and press opportunities between journalists and artists / artist managers / tour managers / agents
In depth reporting of campaigns to analyse impact of media relations to clients
Writing copy for marketing materials such as press releases, social media content, press responses and biographies
Drafting proposals and pitching to prospective clients
Implementing Influencer and meme page social media campaigns
Creating and scheduling of posts for client's and Infectious’ social channels, utlising paid spend
where possible
S
S
Junior Account Executive > Account Executive > Senioir Account ExecutiveSpeed communications
- Bristol, United KingdomFull Time
Client portfolio included: Olbas, Braun, Jakemans, Celtic Manor, The Entertainer, Ringana, Emma’s Diary, Pro Plus, Bissell, Earex, Bidfood, and The Spice Tailor
Developed and managed projects to create compelling PR plans to support client’s objectives
Built relationships with journalists to secure coverage across online print, radio and tv
Management of junior members of the team
Created social media content calendars for client’s social channels with paid spend strategy
Acted as day to day contact for clients
Researched and activated influencer marketing campaigns to drive brand awareness to social
media audiences
Developed copy including; press releases, trade media features, blog posts, opinion pieces, briefing materials, research reports and competition copy
Created PPC ads to drive traffic to clients website ensuring a ROI for spend
Built a knowledge in Google Analytics to meet objectives
Constructed campaign evaluations to review activity
Managed and liaised with EU agencies to deliver international based projects
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Skills
- Media Relations
- Influencer Marketing
- Event Management
- Client Handling
- Social Media Management
- Creative
- Copywriting
- Client Accounts
Education
M
M
A LevelsMarlborough School
- Woodstock OX20, UK
Media - B
Psychology - C
English Language and Literature - C
U
U
Bachelor of Arts (BA) University of the West of England
- Bristol, United Kingdom
First Class Honours in Journalism & Public Relations
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Awards
P
P
PRCA Student of the YearPRCA