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Over 10 years extensive experience in the management and delivery of UK and International marketing campaigns for the Entertainment Industry across Cinema, TV, print and digital. Creatively driven with a comprehensive background in client facing positions. Highly effective leader and enthusiastic team player. Strong communicator with the ability to manage and motivate teams. Commercially aware with an acute understanding of budgets and profitability.
Manage and own accountability for all aspects of projects from brief to delivery, ensuring that all projects are completed on time and on budget. Serve as primary contact for key clients on all marketing campaigns / projects, creating consistency across print (packaging, press and POS), digital and A.V. Taking ownership of accounts to establish strong customer relationships, retain and grow existing client business. Assist in the formulation and implementation of new business strategies; help identify and convert new business opportunities. Provide weekly and monthly revenue and forecasts to senior management. Creative and Art Direction. Reporting directly to and working closely with company directors, heads of marketing and directors of international / UK territories and all major stakeholders.
Procurement of promotional merchandise, sourcing, QC, safety checking of all items sourced. Management of account and creative team. Building of work processes to assist in streamlining work within the dept. Client liaison. Reporting directly to CEO.
Over 8 years as self managed Senior Account Manager. Sole Account Handler for Channel 4 whilst being their retained lead creative agency for over 3 years. Full project and account management. Implemented and delivered International / UK print, digital, radio and television campaigns. Managed award winning integrated campaign for Big Brother 1 (Channel 4 Television). Undertook new business initiatives. Creative and Art Direction. Reporting directly to and working closely with company directors and all major stakeholders.