Agata Ballaun

Trends Analyst

  • LocationLondon, United Kingdom



  • Branding
  • Design Thinking
  • Anthropology
  • Trends and Innovations
  • Brand Creative Strategy
  • Ethnographic Field Studies
  • Insight Analysis
  • Trends Analysis
  • Social Innovation
  • Research Insight
  • Human Centered Design
  • Insight Development
  • Workshop Design Facilitation
  • Trends Observation
  • Insight Reports

Work history


Trends Analyst


Feb 2015
  • -desk research / discovery phase -store audits -ethnographical/ field research -physical/ human/ digital channels -brick and mortar/ digital -omnichannel strategies -worldwide best practice examples (in and out category) -monitoring trends and creating tailored newsletters -trend decks with key takeouts and brand opportunity mapping -brand creation/ rebranding assistance with trends guidance


Business Research Analyst

Design Against Crime, Central Saint Martins

Sep 2013 - Nov 2014
  • - social scope projects/human-centred design research - researching business development opportunities - business development of the products/initiatives - writing up materials studies/brochures/press releases - workshop coordination/facilitation (brainstorming, co-creation, creative collaboration)



Innovation Management

Central Saint Martins

Sep 2011 - May 2013
  • explore innovation in relation to services, products and user experiences