My name is Alana, I was born just outside of London and lived there until I attended UCA Farnham to pursue my dream of Illustration. With experience in both Illustration and Digital Marketing I now live and work from the Hampshire countryside.
I have been drawing and making things for as long as I can remember, in my work I love to play with colour and making things that are bright, bold and above all fun (I imagine that stems from the child in me).
Work history
T
T
Digital Marketing ExecutiveTesto
Alton, United Kingdom
Role includes:
Management, creation and implementation of organic social media content across Facebook, Linkedin, Twitter, Instagram and YouTube.
Community management and monitoring of all incoming messaging via social media and assigning to the appropriate teams.
Planning and briefing social media ad campaigns across Facebook, Instagram, Twitter and YouTube, regularly liaising with external social ads team at HQ.
Email Marketing using Eloqua systems. Managing, designing and scheduling email campaigns in conjunction with relevant ongoing promotions.
Running Google Ad campaigns in conjunction with relevant ongoing promotions and regularly liaising with our Google Support team to ensure total ad optimisation.
Maintaining and updating the company website (Hybris WCMS System) with relevant campaigns, promotions and informative material. Implementing new pages provided by HQ, as well as designing and implementing local content pages specific to the UK.
Copywriting/publishing blogs and articles for Wordpress.
Copywriting press release material for various online and offline magazines within the HVACR, Pharmaceutical and Food industry.
Digital performance reporting of email, social media and Google ad campaigns.
Experience with Microsoft Office, Adobe Creative Suite, Eloqua and Hybris WCMS.
Provide direct support to Marketing Manager and Distributor Marketing Executive, as well as various other teams throughout the company and external business partners.
Provide ongoing training and support for Marketing Assistant.
New Designers ExhibitorNEW DESIGNERS
London, United KingdomFreelance
Exhibiting my work as a recent Illustration graduate at the New Designers exhibition.
+ Show more
Skills
- Character Illustration
- Children Illustration
- Composition
- Editorial Illustration
- Blog Illustration
- 2D Animation
- Adobe Photoshop
- Print Design
- Digital Marketing
- Social Media Management
Education
(hons) IllustrationUniversity for the Creative Arts
Farnham, United Kingdom
Achieved BA Illustration Degree from the University for the Creative Arts - Farnham