About me

Innovative marketing expert with extensive experience in digital and consumer insights, marketing, and brand development

QuestionsProjectsExperienceTeam

Projects

• DailyIntelligence InsightTrendsWorldhttps://www.insighttrendsworld.com/daily-inteligence-world DailyIntelligenceWorld's mission is to provide what is new, trendy, relevant and insightful in the highly cluttered world of information. From business to the politics world.
• FutureofRomaniahttps://www.futureofromania.com/ This is your journey to the Future of Romania. You will find Articles, Data, Studies, Insights, Trends about Present and Future Romania
• DailyEntertainmentWorldhttps://www.dailyentertainmentworld.com The place for daily releases from movie and music world

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Work history

Business & Consumer Insights ManagerMcDonald's
Jun 2021Bucharest, RomaniaFull Time
I coordinate Business & Consumer Insights -BI infrastructure : Support for Business & Marketing decisions, Business & Sales Analysis, Business & Marketing Recommendations, Consumer & Market Insights & Trends, Data and Statistics -Consumer Research projects, local and international
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ManagerInsightTrendsWorld.com
Mar 2020Bucharest, RomaniaFull Time
At InsightTrendsWorld.com, a company I founded, I conceptualise business ideas, create solutions, and document and present information for clients. I also design strategies, produce trending articles, and draft studies as well as gather and collate data and insights. I formulate marketing plans, raise funds, and generate revenue. My roles also includes acquiring new clients, creating media intelligence and data management plans, and providing business intelligence, consumer insights, and research solutions. • Established and implemented proprietary insight tools across 1000 sites.

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Skills

• Consumer Insights
• Brand Strategy
• Marketing

Education

B
B
Marketing Communication, Marketing, Business Administration, Advertising, Research/insightsBBDO Barcelona
Jul 2007 - Aug 2007
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Bachelor Degree MarketingBucharest Academy of Economic Studies
Sep 1996 - Sep 2011Bucharest, Romania

Awards

OMD Insight Creativity Inside Network Award for McDonald's McTipsters campaignOMD