Alessia Abbate

Event and Marketing Manager Assistant

  • LocationUnited Kingdom


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  • Fashion
  • Advertising
  • Events
  • Marketing PR
  • Visual Arts
  • Excel
  • Illustrator
  • Indesign
  • Photoshop
  • Powerpoint

Work history


Fashion Designer Assistant

Freelance Designer for Michael Kors Bag

Feb 2015 - Jul 2015
  • • Providing proactive, comprehensive support to Annamaria to include booking of appointments, management of her diary, email management, and extensive liaison with both suppliers and the Michael Kors’ New York Head Office • I gained the chance to look after the whole "made in Italy" production process, dealing with artisans and suppliers and ensuring a high level standard at all times • Creating and archiving Product details sheet • Following up emails with Headquarters (NY), managing Samples - shipping, logging and call-backs, overview of the trade • Monitoring competitor activities and undertaking regular market research. • In this role, I was also required to ‘act up’ for Annamaria on occasion, for example attending meetings with suppliers when she was unable to do so • This role required excellent organisational skills, as it was essential that I managed timelines effectively to ensure that we met the deadlines put in place by Head Office.


Sales Associate

Jigsaw, Duke of York Square

Nov 2014 - Feb 2015
  • • Creating and maintaing a long-term relationship with the customers in order to achieve sales goals and represent the store in a positive manner while ensuring recurring business. • Responsible for assisting customers with choices and help them locate them and provide information about the product in question. • Operating cash register once a sale has been made. • Inventory management, order stock and even stock shelves. • Providing product knowledge to the customers in terms of features and warranty along with any special discount or deal that the product holds.


Marketing & Events Assistant

Vivienne Westwood Ltd

Jul 2014 - Nov 2014
  • This was a very client facing role, as I was dealing with suppliers and vendors for each show and ensuring the running on time of each event: • Management of the events budget and related invoices • Updating monthly/annual reports • Responsibility for event seating plans, requiring excellent organisational skills • Updating store profiles and in-store events reports • Updating of the online platform (Trello) for upcoming projects and Exhibitions, Liaising with Archive dept, management of the FashionGPS guest list • Creating MS Office presentations and related paperwork • Researching and dealing with potential sponsors and partners • Ensuring all marketing collaterals are being delivered to Vivienne Westwood’s level • Updating Retail, Archive and Digital Marketing Team on any relevant news for social media activity • Monitoring competitor activities and undertaking regular market research • Placing orders for event equipment • Managing and follow up of model payrolls


Creative Designer

Antville Multicreatives

Sep 2010 - Sep 2011
  • Advertising agency Internship, Italy. Main duties: Client brief analysis, communication strategy developing, Facebook social media client engagement, Brand Identity, Viral adv campaign.



Business and Public Communication

University Suor Orsola Benincasa, Italy

Sep 2015 - Sep 2015