Our mission is to help and support actors, artists and brands both emerging and discovered to capitalise on the use of new technologies. Through ongoing research and testing, we discover what is relevant and what are simply online distractions. The aim is to create a space in which our clients can communicate with fans and industry peers. By generating and using quality content, we create and enhance our client’s online reputation in an ethically sound manner. The objective of Rising Digital is to work with people we respect as industry professionals, who understand why social media and word of mouth marketing are important and how these channels of communication can help build their profile.
• Creatively produce digital content at Southern California-based events including: collegiate campaigns, athlete integrations, cultural events and music activations • Strategically create, organize, implement and manage marketing campaigns at live events through the Red Bull social channels in Southern California
Lead the US branding operations Lead Artist Relations Globally Executed Events Globally - including Los Angeles, New Orleans, Amsterdam, Copenhagen, Marrakech and more
• Successfully activated over 20 student-related marketing events, reaching 15,000+ consumers in 2 years • Strategically tailored Red Bull’s global business objectives to the Greater Los Angeles region which led to an increase in collegiate consumer acquisition • Effectively marketed and sold Red Bull in the most competitive energy drink market by increasing brand exposure through cultural events, audio/video media, and action sport exhibitions
• Created and maintained increasingly relevant digital content • Assisted in various photography productions resulting in print-based apparel advertisements • Managed numerous social media accounts, including; Instagram, Vimeo and YouTube.
Bachelor of Science: Business Marketing