About me

I’m a senior integrated creative, who’s been doing the advertising thing for coming-up-to 10 years. I mainly do the writing, but since I’m the proud owner of a fine art degree I can also do the pictures. I’ve worked on big brand stuff for McDonald’s, Kellogg’s and P&G, as well as smaller and more tactical projects for the NSPCC and the British Dyslexia Association. I’m half-French, and penned a campaign for Ariel in France that tackled domestic inequality by getting more Frenchmen to do the laundry; work that was discussed on TV and in the papers, and even tweeted about by the Culture Minister. In between the ads bits I do a lot of running, cycling and collage. Since lockdown I’ve added painting, gardening, and bike building to my hobby portfolio.

PostsProjectsExperienceTeam

Projects credited in

• McDonald's & Roald DahlA bit of a departure from McDonald's usual style, but when you have the opportunity to bring the magic of Roald Dahl to life, this just felt right. We had a great team, a great client and we ended up with some great work.

Work history

V
V
Freelance CreativeVarious
Sep 2019London, United KingdomFreelance
Most recent positions at AnalogFolk, Brave & Fold7. Highlights include winning a pitch for OPPO’s sponsorship of Wimbledon, and a lockdown telly ad for Gumtree that was written, shot and aired before BTG witting the space of a week in April.
P
P
TravellerPlanet Earth
Jul 2018 - Sep 2019Earth, United StatesFull Time
Took a year off to climb a 6000m peak, slide down volcano craters, learn Spanish, try surfing, do lots of yoga, sketch temples, visit old mates, and cycle across the Himalayas, France, New Zealand and Western Australia, amongst other activities.

+ Show more

Education

DiplomaSchool of Communication Arts 2.0
Sep 2010 - Jun 2011London, United Kingdom
One of the guinea pigs that were the first intake at SCA 2.0.
Bachelor of Arts (BA) University of Leeds
Sep 2006 - Jul 2010Leeds, United Kingdom
BA Fine Art, 2:1