Alexander Giarratano

Account Executive

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  • LocationUnited Kingdom

Skills

 

  • Advertising
  • Events
  • Account Co-ordinator
  • Account Management
  • B2B
  • Marketing
  • Problem Solving
  • Project Management
  • Relationship Management

Work history

Currently

Customer Experience Coordinator

Deliveroo

Dec 2015

2015

Advertising Coordinator

Nine Entertainment CO

Aug 2013 - Mar 2015
  • • Implement and action all elements of advertising campaigns from pre-launch through to post analysis, including implementing Sponsorships and general media campaigns • Responding timely and effectively to advertising briefs • Booking and revising advertising spots within the context of an advertising campaign • Accommodate and prioritise a number of concurrent advertising campaigns • Propose appropriate environments for clients and agencies based on demographic and audience appeal • Liaising daily with advertising agencies to coordinate bookings and implement advertising campaigns • Establishing and maintaining strong relationships with internal and external stakeholders • Collaborate with brand integration teams internally on both proactive and brief responses • Work with Powered, Bauer Media and mi9 to implement cross-platform, integrated opportunities for clients • Facilitating analysis of campaign performance • Coordinating and overseeing allocated campaign budgets • Maintaining and updating the CRM platforms • Data entry of advertising spots to sales & traffic system • Working with/ representing international television formats including The Voice, Australia’s Got Talent, Big Brother

2013

Advertising Sales Executive

Bauer Media Group

Sep 2012 - Sep 2013
  • • Managing and implementing advertising campaigns across all of the Bauer platforms and across multiple brand touch points, namely magazines, online, events, social & TV • Collaborate with brand integration teams internally on both proactive and brief responses • Work with Powered, Channel 9 and Mi9 to implement cross-platform, integrated opportunities for clients • Understand revenue interests and drive opportunities to increase share from new and existing clients • Ensure the needs of client portfolios are met, whilst brands are fairly and appropriately represented in market • Support the National Brand Integration Managers in building client targeted strategies and solutions • Be the key liaison for internal stakeholders regarding client portfolio • Support, mentor and coach junior staff in all aspects of their role • Working as part of a large advertising team • Assisting and coordinating PR events and functions • Establishing and maintaining strong relationships with internal and external stakeholders • Collaborating with/ representing brands including The Australian Women’s Weekly, Australian Geographic, Women’s Day, ELLE, Cleo, Cosmopolitan, Shop Til You Drop, Harper’s Bazaar, Qantas, Rolling Stone, Gourmet Traveller, Belle, Men’s Style, Top Gear, NW, OK!, TV Week, Take 5 & Zoo

Education

2011

Bachelor of Business (marketing

University of Western Sydney

Feb 2007 - Jan 2011
  • Marketing