I am an entrepreneurial content creator with award winning work spanning the communications spectrum. After cutting my teeth in Scotland, my focus is honed on crafting work which communicates beautifully and convincingly to the world - work which simplifies the complex, and elevates the simple. Above all, I pride myself on pursuing strategies which lead directly to consumer action. I bring a strong commercial awareness to everything I do, as well as a creative commitment.Locked Pro Plan feature
The Grapevine is an award-winning monthly print title bringing innovative Scottish people into sharper focus. I oversee the publication's editorial, distribution, communications, content planning, production and strategic direction while managing a team of talented freelance contributors. Working with creative professionals at the top of their game, I crafted beautiful printed and video content which fostered a loyal audience and pushed the boundaries in the industry. The publication was recently acquired by a national publishing house. Commercial content clients include: - Uber GB - LVMH - SERCO - Jaguar Land Rover - The Scottish Government - ANTA Scotland - The Torridon Resort - Tens
I worked as an editor, brand manager and graphic designer with a particular interested in the global premium spirits sector. Clients included: - The Brown-Forman Group - La Martiniquaise - Diageo - The Malt Whisky Trail - The Baxter Foundation Core competencies: - Multifaceted content planning, creation, and dissemination - Advanced use of Adobe CC - Brand strategy - Global digital communications
Trees for Life is the UK's largest conservation volunteering charity. My role involved managing digital campaigns which led directly to consumer action and revenue growth. My other duties included operating across the marketing spectrum, planning experiential campaigns, handling press and PR, maintaining agency relationships, and contributing to brand development. Core competencies: - Advanced use of Adobe CC - Digital strategy / brand ownership - Large-scale public event planning - Agency management
I had the privilege to volunteer as a Governor of one of Scotland's largest arts venues. My role on the board involved strategic planning, financial oversight, management scrutiny, and creative input.
Journalism intern at Scotland's largest regional newspaper.
I was a Parliamentary Researcher to Rt. Hon. Alex Salmond MSP MP, First Minister of Scotland. I was promoted to Campaign Manager to Robert Gibson MSP. Core competencies: - Press office and strategic communication - Advanced use of Adobe CS