Join The–Dots

Alexandra Curley

Digital Asset Management

  • Create New List
FollowUnfollow

Join our Pro Plan to message Alexandra

You can only message people who are following you. If you’d like to message this person, simply join our Recruiter Pro Plan.

  • LevelJunior
  • LocationLondon, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsDigital Marketer - Digital Marketing Strategist - Assistant Art Director

Projects

Are you sure?

Do you really want to delete project Pacific Bondi Beach?

About me

Highly organised, dynamic and creative individual with extensive experience in multimedia, marketing and print. Exceptional collaborative and interpersonal skills; dynamic team player with well-developed written and verbal communication skills. Always looking to learn and to push creative work to new heights. A self-directed multi-tasker who thrives on creating visually exciting and engaging content while delivering projects on time and within budget. A hands-on approach to the entire creative process means that each project is curated with the utmost attention from inception to delivery.

Skills

  • Photoshop
  • French
  • Translator
  • Advanced Final Cut Pro
  • Adobe Premier
  • Art Director on Website
  • Editing with Final Cut Pro
  • Post Production
  • Retouching
  • Adobe CS

Work history

Currently

Digital Asset Traffic Manager

The White Company

Nov 2016
  • London, United Kingdom
  • Full Time
  • • Manage, review and approve all retouching of brochure and web imagery. • Prepare strategy for storing, managing and securing the digital assets of the company using the DAM system Celum. • Act as communication point for all image requests and queries and ensure usage rights are integrated into metadata on DAM system. • Advise on retouching cost estimates to ensure budgets and profit margins are maintained. • Improve the standard of TWC imagery on the Selfridges website. This has increased sales (+28% on LY & +23% on plan).

2016

Image Production Executive

John Lewis

Jul 2016 - Sep 2016
  • London, UK
  • Freelance
  • • Managed repro process and colour accuracy for all womenswear imagery for website. • Assisted in designing a systematic procedure for storing and extracting information and maintaining databases. • Liaised with buyers to ensure supplier images were uploaded in a timely manner to meet product launch deadlines.

2016

Digital Marketing Strategist

Capit.el Group

Feb 2015 - Jun 2016
  • Sydney NSW 2000, Australia
  • Full Time
  • Reported to the Managing Director of a boutique development company based in Sydney. Developments include PACIFIC Bondi Beach, consisting of 112 luxury residences, boutique hotel, 5,500sqm of retail. Total end value AUD $450 million. • Commissioned photographers and coordinated with designers to develop consistent visual strategy and established relationships with galleries and photographers to access higher quality images on an exclusive basis. • Managed library of imagery and selected appropriate images for marketing collateral and ensured compliance to copyright images and obtained necessary permissions. • Edited raw photographs using Adobe Photoshop and designed page layouts using Adobe InDesign • Assisted with the location sourcing for photo and video shoots.

2013

Translator and Assistant to Fashion Editor

Paris Modes Tv

Aug 2012 - Aug 2013
  • Paris, France
  • Internship
  • • Produced and translated online editorial content for high-end brands. • Researched and reported on latest fashion trend and provided voice-overs for videos. • Established excellent working relationships with photographers and camera crew and ensured all video production complied with legal constraints. • Assisted in the editing of videos, using Final Cut Studio.

Education

2014

BA (Hons) French and Management (2:1 predicted)

University of Leeds

Sep 2010 - Jul 2014
  • Leeds, United Kingdom