Alexandra Randegger

Alexandra Randegger

Content Development ManagerLondon, United Kingdom
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Alexandra Randegger

Alexandra Randegger

Content Development ManagerLondon, United Kingdom
Work history
    Content Development Manager
    - Manage content partners such as Amazon, Das Örtliche and patient.info - Create monthly content for homepage and social media - Evaluate user experience and develop marketing strategies to improve traffic and revenue - Optimise homepage in collaboration with product development and engineering teams - Manage social media accounts, create posts, replies and updates - Analyse website performance, trending searches and carry out competitor research - Localise international domains and user interfaces - Liaise with agencies and partners to explore ways of expanding business - Planning and implementing website localisation strategies for UK & international domains
    International Project Coordinator
     - 
    - Identified and recruited respondents for medical surveys - Conducted telephone interviews with healthcare professionals - Screened potential candidates via phone - Conducted extensive market research on healthcare landscape - Handled multiple projects simultaneously - Planned and scheduled interviews, mailings and incentive payments
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Skills
  • Advertising
  • Digital Media
  • Direct Marketing
  • Marketing Strategy
  • SEO
  • SEM Search Engine Marketing
  • Content and Media Writing
  • Affiliate Advertising
Education
    Business/advertising
     - 
    Apprentice