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Alexandra Wächter

Senior Producer / Event DirectorLondon, United Kingdom
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Alexandra Wächter

Senior Producer / Event DirectorLondon, United Kingdom
Projects
  • Davos 2020 x FacebookDavos World Economic Forum 2020
  • BMW Activation at Goodwood Festival of Speed 2016, 2017 & 2018Project Manager for 3 consecutive years for multiple BMW activation's at Goodwood Festival of Speed.
  • Coca-Cola x Stranger Things ArcadeCoca-Cola launched a Stranger Things pop-up arcade in Shoreditch for 1 day only on 11 July to celebrate the release of series 3 of the hit Netflix show. Appointed by Mission Media Limited to produce, within a 4 week lead time, the one day pop-up to take the concept of recreating the Hawkins Palace Arcade from the programme and turn it into reality. Guests were offered the chance to sample Coca-Cola Zero Sugar, win prizes by staying alive during the game made famous by the show, Dragons Lair an
Projects credited in
  • GO FASTERThe Ford Go Faster Experience offers guests a once in a lifetime chance to star in an action packed Hollywood style. Classic storylines have been transformed into truly immersive drive experiences where guests are continually thrilled as they are trained, briefed and placed centre stage on a real movie film set. The experience was promoted via paid and owned social. The movie experience opened up the brand to a new audience, with 60% of participants under 35 and 68% non-Ford owners. The nature o
Work history
    Senior ProducerMission Media Ltd
    London, United KingdomFreelance
    • Multi-client servicing; Coca-Cola GB and Netflix • Overall responsibility for delivery of Coca-Cola x Stranger Things Arcade Pop Up in a 4-week lead time • Implementation of campaign objectives, on time and on budget • Control of project(s) workflow through internal departments • Direct report to Operational Board
    G
    G
    Event DirectorGeorge P. Johnson
     - London, United KingdomFull Time
    • Senior level client servicing • Campaign planning, scoping and delivery • Control of project(s) workflow through internal departments • Line manage project delivery teams • Direct report to Operational Board • Overall responsibility for delivering IBM’s campaign objectives, on time and on budget • Uphold agency core values
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