About me
An experienced leader with demonstrated accomplishments in strategic marketing, brand management and team building based on work for recognized consumer brands and leading B2B organizations.
A professional path developed in an international context, spanning multiple markets such as Africa, Europe, Middle East and South America, achieving many goals focusing on success like developing & managing new business and also recovering business such as advertising and strategic marketing agencies.
Work history
Strategy Director & Managing Partner
Startegy & Business Director
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Main Functions:
? Head up the Strategy & Business Department, manage and develop marketing strategies for clients, in Southern Africa markets;
? Acquire new clients and manage the existing client platform by increasing annual sales revenue;
? Strategic project and account management, including executing and managing endorsement deals on behalf of the clients;
? Setting out detailed forecasts against which resource can be planned;
? Ensuring all project activity is delivered within timeframe and to highest standards - taking responsibility and accountability for all internal resources and costs used on client work;
? Preparation of presentations / communications.
? Monitoring of industry news/trends/research and commercial activity in all business sectors.
? Conception and development of a wide range of business strategies to all agency’s clients.
? Identification of potential clients and partners, lead sales negotiations.
Main Achievements:
Developed and managed the pitching to win the following accounts:
? Virgin Mobile (South Africa) BTL plan nationwide.
? Coca-Cola (South Africa) promotional materials and brand activation.
? J&B (South Africa) BTL program nationwide.
? ABSA brand activation in the football industry.
? Sasol BTL plan.
? Nissan South Africa BTL plan.
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Skills
- Advertising Agency
- Account Manager
- Account Management
- Brand Management
- Marketing
- Strategic Planning
- Executive
- Creative Thinking
- Business Developement and Sales
Education
Business Administration
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International Relations
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Bachelor of Scinece (Honours)