About me
Currently, I am founder of Creative Equals, an initiative to create more pathways to success for female creatives in adland's creative departments. Just 24% of advertising's creative agencies are female; and at a leadership level, just 14% of CDs are female. Join us at creativeequals.org or @creativeEqual on Linkedin and Twitter.
When it comes to my day job, the fact is more than 92% adults in the US and the UK wouldn’t care if all brands disappeared off the face of the planet tomorrow (Havas Media research). I believe creative work needs to give brands a real purpose in people's lives. That’s the vision I follow after 15 years, where I have been privileged enough to work for some of the world’s top brands (Guinness, Philips, British Airways, Dulux) at some of London’s leading agencies (R/GA, OgilvyOne, Karmarama, Rapp).
Projects credited in
- International Women’s Day 2021, meet 100 rising stars inspiring changeWe still have a way to go when it comes to improving gender diversity and equality in the creative, tech and digital industries – which is why it is so important for us, as a platform, to use our force for good. We’re thrilled to be releasing our annual list celebrating and shining a spotlight on 100+ rising stars from underrepresented gender identities – as nominated by The Dots community – who are transforming the industry of today and inspiring the generation of tomorrow. The list beams wit212
- Top 50 companies to work for in 2021Looking to kickstart or pivot your career in 2021? We’ve put together a list of 50 top companies to work for! We formulated this list by using insights from the popularity of companies and the jobs they post on The Dots, topped off with a dash of our team’s wisdom and a good mix of brilliant charities and pro-social companies. Be sure to follow your favourites to stay up to date with their events and all-important job opportunities!226
- International Women’s Day 2020, meet 100 trailblazers redefining the creative industryAt The Dots, International Women’s Day isn’t just a day – it’s a whole month! A time to take over the site and shine a light on the women and non-binary people redefining the creator landscape. For #IWD2020, we asked industry leaders to nominate the trailblazing women and non-binary people they think will redefine the creative and digital industries over the coming years. The list we’ve put together is one that beams with brilliant, talented people and their dedication to positive change. Book168
- Top 50 Influential Neurodivergent Women 2019Women Beyond The Box is proud to launch the UK’s first list showcasing 50 Influential Neurodivergent Women. It is estimated that at least 10% of the UK population is Neurodivergent, that is Dyslexia, Dyspraxia, Dyscalculia, Autism, ADHD and Tourette’s. The list was born from a desire to amplify the voices of women who are creating ripples of change within their industries by challenging the narrative around Neurodiversity. We are Female Founders, Scientists, Designers, Creatives, Artists, Actre47
- The Be Awesome Night School is BACK!Yaaaassss! This summer we are opening the doors again to our Be Awesome Night School. No need to worry about your status or expertise as it's open to all. If you are keen to skill up this summer and focus on mastering creativity, tackle some of that imposter syndrome and takeaway key learnings and insights from our roster of talented top trainers then get in!3
- Creative Equals RISE 2019: In PicturesOur flagship conference! Yes. It's time to RISE. Only 13% of creative director contracts are currently given to women (and they are paid 7% less than their male peers). This is why RISE exists to change that across the creative and tech industries. And, we're INCLUSIVE. For change to happen, we need everyone to be involved in the narrative. Here are highlights from the conference (15 May 2019) held at the London Symphony Orchestra's home in Shoreditch, one of the most beautiful locations in to23
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Skills
- Advertising
- Marketing PR
- Art Direction
- Brand Management
- Design
- Marketing Strategy
- Creative Direction
- Communications
Education
English Drama Economics
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Awards
WINNER! The Masters of Marketing Awards: content marketing for Carlsberg
The Masters of Marketing Awards
2015
Masters of Marketing, Content Winner
Masters of Marketing, Multichannel Winner