Ali Rasoul is a creative entrepreneur and the founder of a creative agency committed to crafting innovative campaigns with smart strategies and a focus on consumer retention, all delivered through captivating content. With a broad industry reach, Ali has successfully operated in diverse sectors, spanning beauty, skincare, fashion, film, TV, music, entertainment, corporate, finance, and real estate worldwide.
Having travelled and worked on most continents, from Europe and the US to Africa and Oceania, Ali Rasoul has collaborated with major brands, celebrities, and influential figures globally.
In addition to his entrepreneurial pursuits, Ali Rasoul boasts a strong academic background. He earned a Bachelor of Arts in Film Production from the University of Portsmouth in 2020 and later pursued a Master of Arts degree in Creative Business at the prestigious National Film and Television School (NFTS) in Beaconsfield, England, graduating in March 2023. During his time at NFTS, Ali's groundbreaking final year dissertation, titled "What strategies can the success of Afrobeats offer to the wider world of digital marketing?" caught the British Film Institute's attention. The BFI teamed with Ali to transform the research into a book, now housed at the BFI Reuben Library.
Ali Rasoul's achievements have caught the attention of various publications, including BBC, The Evening Standard, Channel 4, BFI, and the Royal Television Society among others. An alumnus of the 2017 BFI Film Academy Craft Skills program and a recipient of the RTS bursary. Through the RTS, Ali Rasoul has had the privilege of attending prestigious events and engaging with notable figures, including King Charles, Queen Consort Camila, Reed Hastings (Netflix founder), and Lorraine Kelly.
With a career kick-started at an early age, Ali Rasoul has collaborated directly and indirectly with global icons, handling projects with giants like Sony, The Office Group, Unilever, Warner Music, and Glenfiddich, and working alongside Hollywood stars such as Yvonne Orji, Spike Lee, and Jordan Peele. His creative marketing and content creation have extended to supporting international superstars like Wizkid and Davido. Ali's work has gained recognition from esteemed platforms like Oprah Magazine, NBA, Emmys, and Wheaties.
Ali's creative agency has enabled him to cross the globe, participating in high-profile events such as the Grammys in Los Angeles and contributing to campaigns across Europe, including the Cannes Lions Festival and beyond.
Skills
- Cinematography
- Editing
- Business Consultancy
- Marketing Branding
- Entrepreneurial
- PR Strategy
- Content Creator
- Instagram Advertising
- Corporate
- Graphic Design
Education
Master of ArtsNational Film and Television School
- Beaconsfield, United Kingdom
Master of Arts - MA, Creative Business (MA)
Activities and societies: The dissertation is now published as a book in the British Film Institute (BFI) Reuben Library. Title: What strategies can the success of Afrobeats offer to the wider world of digital marketing? Read more https://collections-search.bfi.org.uk/web/Details/ChoiceBooks/203519109
Film Production BA (Hons)University of Portsmouth
- Portsmouth, United Kingdom
2020 Graduate - Upper Second-Class Honours Degree
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