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- Devise strategies for user acquisition and engagement - Monitor and optimise various marketing channels - Oversee social media strategy - Plan and execute all online based campaigns including SEO, ASO, email and display advertising - Measure and report performance of all digital marketing campaigns and assess against goals - Identify trends and insights to optimise spend and performance - Manage online brand and product campaigns to raise brand awareness - Keep the company at the forefront of developments in digital marketing - Evaluate end-to-end customer experience across multiple channels and customer touch points - Work with the product team to improve usability, track conversion rates and identify areas that need improvement
Part of the UK Marketing & Sales team, I am working and reporting directly to the Sales & Marketing Director. • Objective Create awareness and solid grounds for the Start Up in the UK. • Tasks Market segmentation / Competitors analysis Implementation of Sales & Lead Generation processes Creation, customisation & maintenance of the CRM (Salesforce) Data Analysis Responsible for creating Marketing tools to support Sales Client Account Management Marketing tools creation Key Clients: Clark’s, Tag Heuer, Panasonic, Londis, L’Oréal, Pretty Green, Tesco
Certificate in Digital Marketing
Majoring in Communications
Sales & Marketing