Alice ANSIDEI

Digital Marketing Manager

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  • LocationUnited Kingdom

Skills

 

  • Advertising
  • Digital Media
  • Events
  • Film
  • Marketing PR
  • Promotions
  • CRM
  • Events PR
  • Internet Marketing
  • Market Research
  • Marketing Strategy
  • Social Media Marketing
  • Communications
  • Negotiating and Influencing Skills
  • Presentation Communication Skills

Work history

Currently

Digital Marketing Manager

Hitch

Apr 2016
  • - Devise strategies for user acquisition and engagement - Monitor and optimise various marketing channels - Oversee social media strategy - Plan and execute all online based campaigns including SEO, ASO, email and display advertising - Measure and report performance of all digital marketing campaigns and assess against goals - Identify trends and insights to optimise spend and performance - Manage online brand and product campaigns to raise brand awareness - Keep the company at the forefront of developments in digital marketing - Evaluate end-to-end customer experience across multiple channels and customer touch points - Work with the product team to improve usability, track conversion rates and identify areas that need improvement

2016

Sales & Marketing Executive

Leadformance

Jul 2016 - Mar 2016
  • Part of the UK Marketing & Sales team, I am working and reporting directly to the Sales & Marketing Director. • Objective Create awareness and solid grounds for the Start Up in the UK. • Tasks Market segmentation / Competitors analysis Implementation of Sales & Lead Generation processes Creation, customisation & maintenance of the CRM (Salesforce) Data Analysis Responsible for creating Marketing tools to support Sales Client Account Management Marketing tools creation Key Clients: Clark’s, Tag Heuer, Panasonic, Londis, L’Oréal, Pretty Green, Tesco

Education

2016

Email, Analytics, Social Media, Online Content Strategy, Seo/ppc, ETC

General Assembly Google

Feb 2016 - Mar 2016
  • Certificate in Digital Marketing

2013

Communications, PR, Marketing Strategy, Business, Sales, Accountings

INSEEC Paris

Aug 2011 - May 2013
  • Majoring in Communications

2010

Marketing, PR, English Business, Cross Cultural Management, International Sales, HR

FH WIEN

Aug 2009 - May 2010
  • Sales & Marketing