Alice Gasnier

Account manager

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  • LocationParis, France

About me

 

My name is Alice, I'm 26 and I live in Paris. To briefly summarize my professional experience to date, I graduated from business school in 2011, holding a Masters in Management with a major in Communication and Advertising. While at school, I spent the last three years of my studies doing apprenticeship contracts which helped me build a solid and diversified skill set with a one year experience in communication at IBM, then two years in communication agencies: first at Babel (a small French agency specialized in corporate accounts) then at TBWA. Once I graduated, I spent more than two years at Havas Worldwide Paris as a Consultant at the brand department working for a broad range of clients notably La Poste (French mail services), EDF and ERDF (French utilities) among others. Thanks to these four years of communication agency experiences, I have gained strong expertise and management skills, which helped me evolve into a more managerial and client contact role: I joined in the beginning of 2014 the advertising agency DDB Paris as the account manager of Bouygues Telecom (France’s 3rd mobile telecom operator). During my professional experiences, I have gained team-working skills, advertising expertise as well as commercial presence and client contact. I have also gained international exposure thanks to my different missions notably for the European Commission. I have travelled a lot for holidays – Thailand, NY, Lisbon, Madrid, Berlin, Mexico … - and it gave me the desire to also have an international professional experience. I also like to go to sport many times during the week. For my daily life and also at work, this practice has learned me to work my endurance and to overtake my limits. My experience and the different clients I have interacted with have nurtured my will to learn and strengthened my desire to continue towards a career in international advertising. I would like to work in an advertising agency in London as account manager to gain new skills, share my knowledge with my clients, and above all learn from the people I will be interacting with and open to a new business culture with a definitely more international / worldwide angle. I am available to get around London for interviews and looking forward to meeting you for new challenges. Yours Faithfully, Alice

Skills

 

  • Account Co-ordinator
  • Businesses Development
  • Account Manager
  • Presenting
  • Account Management
  • B2B
  • Brand Management
  • Business Development
  • Client Services
  • Management
  • Marketing
  • Pitching
  • Problem Solving
  • Project Management
  • Relationship Management

Work history

2014

Account Manager

DDB

Mar 2014 - Sep 2014
  • Clients managed: Bouygues Telecom and B&YOU (Telecom), Belambra (Hospitality) Management of customer relationship Elaboration of communication strategies Management of a team of account executives (3 people) Supervision of campaigns? production Skills gained: Management of a team and launch of product campaigns

2014

Consultant

Havas Worldwide

Sep 2011 - Mar 2014
  • Full time position Clients managed: EDF and ERDF (Utilities), La Poste (Mail service), Comité Catholique Contre la faim et pour le Développement (NGO) Participation to the management of customer relationship Participation to strategic thinking for the launch of a new campaign Market intelligence and analysis of competitors business models and strategies Elaboration of recommendations for brands' positioning Elaboration of campaigns from client's briefing to the management of the creation: press ads, TV spots, web banners, radio commercials and display In charge of the monitoring of budgets and schedules Skills gained: Design of communication strategies and implementation of campaigns

2011

Account Executive

TBWA

Jan 2011 - Jul 2011
  • Clients managed: Malakoff Médéric (Insurance) and Spie Oil and Gas Services (Oil and gas) Day-to-day interaction with clients' marketing / communication teams Launch and follow-up of campaigns from creation to production: TV spots, radio commercials, web banners, press ads and institutional brochures Market intelligence including review of competitors? business models and strategies and sectors analysis Budget monitoring: billing and invoicing

2011

Junior Account Executive

Plan Créatif Communication Agency

Sep 2009 - Jan 2011
  • Apprenticeship contract Clients managed: EDF (Utility), General Councils, Agence Nationale des Services à la Personne (Services) Day-to-day client contact point Participation in the elaboration of clients' communication strategies Participation in implementation of campaigns: from client brief to finalization of production Project management: monitoring of production, schedule, budget

2009

Communication & Marketing Assistant

IBM

Sep 2008 - Sep 2009
  • Apprenticeship contract Organization of events (300 people) In charge of internal and external communication of “Club Alliances” Implementation of innovative marketing strategies

Education

2011

Communication

ESCE Business School

Sep 2006 - Jun 2011
  • Masters in Management Major in international marketing