Having worked in the fashion industry for the last 10 years, as well as launching my own brand Neue London I feel I have a wide range of skills to offer across Fashion, Textiles,Graphics and styling
Having worked in both New York and London for a number of years I can adapt and react to customer taste on a global scale.
I am particularly interested in print, pattern and texture and designing clothes that are as comfortable as they are beautiful.
Projects
Work history
Director
London, United KingdomFull Time
-Launched and managed a contemporary womenswear brand based in London.
-During the brand development I managed every aspect including brand identity, website development,print and product design, sourcing and buying of all fabric/trims,sourcing local factories, production, costings, look book shoots including styling, attending trade shows and fairs,working with freelance P.R to promotion brand, running pop-ups and sales events.
Fashion Designer
- London, United KingdomFull Time
- Work along side Product Director to create colour, mood and concept for each season
- Present concept and colour development to buying team including CEO
- Conduct extensive fabric and market research in order to develop each season concept.
- Work along side product development and techincal team to develop range with factories including visits.
- Work alongside buying team to drive forward the range while retaining a customer focus
- Assist Product Director in presentation and styling of the range to internal buyers, international buyers and CEO
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Education
1st Class Honors Fashion Design Technology (Surface Textiles)University of The Arts London (UAL)
- London, United Kingdom