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Through extensive creative education and varied work experience whilst studying, I have developed key technical skills and business acumen; including product development, B2B sales, and trend research. I am currently seeking full-time opportunities to develop my career both in the UK and overseas.
Contributed to the recent turnover of £2.6million, exceeding estimations by just over 18% for the company as the “top seller” at the London store. Consistently praised by UK Project Manager for sales, customer service and selling techniques, whilst providing a luxury virtual cashless retail experience at the London showroom/store for both commercial and home interiors; that include products that offer almost endless customizable options and hand-finished items. Gained returning customers quickly and receive lovely feedback from customers, due to focusing on building relationships which increased sales and prolonged upselling. Asked to visually merchandise a new range of products that weren’t selling and they started to sell the day after. Usually relied upon for technical assistance and help with product knowledge/information. Helped put together the store alongside the CEO and UK Project Manager before the launch. Supported the team whenever they needed help. Communicated with the technical team and production team in Berlin to help with initial tech problems. In charge of opening and closing when the manager/assistant manager is absent and supervised staff. Rapidly calculate % of discounts for customers and stocktaking. Full-time.
Assisted the Engineer/Founder/Director of the company to source items for the Ground Floor and Entrance of the new luxury studio flats in NW London. Solely responsible to place and select out wallpaper for the decorators to complete. Assisted with the early sales and viewings, showing potential new tenants around before a letting agency took over. Freelance.
Praised by Team Manager for consistent warm, positive feedback from customers. Improved sales and visual display by merchandising a large area of shop space. Helped to cover the Print and Swimwear, Nightwear and Hosiery areas during times of high customer volume – directed by the Managing Director. Managed to sell the latest most expensive bag. Short-term contract during summer sales period whilst waiting for Graduation.
Various roles include being a Styling Model for Styling short courses and Events Assistant for many events including: Artsmart and Fashion Edit: Trend Forecasting. Ensured the smooth running of LCF MA & BA Graduate Catwalk Shows with my assistant, setting up clothing rails and areas for makeup and hair, laying out seating spaces and inviting in guests, Press and VIP.
- Chosen by Sonata to design, source materials and personally manufacture a garment for Linea Intima’s Paris Lingerie industry competition. The ‘Chia Laced Bodysuit’, a Swarovski encrusted and beaded body is now retailing at £444 increasing the brand’s sales and product line. It has featured on various catwalks including Secret Brunch’s event at ME London and Jalouse. - Communicated with the overseas factory, giving technical advice, patterns and suggestions to improve a bra pattern after a meeting with a potential retailer. Improved office efficiency, solving IT problems with the Mac or Internet. - Improved marketing strategies, joined PR meetings, generated ideas for Social media and featured with Sonata in an interview with FashionTV. Was praised for stepping in as an impromptu photographer for industry events, trade and press shows. - Assigned the task of designing new marketing material for tradeshows and events like Pure London. Helped to style models for London Fashion Week at the The Westbury Hotel and at a photoshoot of the latest collection.
- Brand Development generated over 50 new clients by researching appropriate Brands and Companies, liaising with stakeholders, networking and building new business relationships. New efficient databases with sensitive quantitative data were created and maintained to enable faster administration whilst making international & domestic calls. - In charge of acquiring access to London Fashion Week, resulting in the PR team having access to over 10 shows to generate content and personally attended the Kelly Hoppen x Smallbone of Devizes Launch and an in-house People Tree PR event.
Made sales at the SS13 trade event, presenting price architecture of new collections, wearing a design by d.Mondaine after being asked by the Director of multiple brands to look after his area: Valisere, I.D. Sarrieri, ResultWear by d. Mondaine & Claudette.
Appointed Head of Social Media on the day. Monitored coverage and solved general or technological problems.
Helped to maintain fast-paced garment production by manufacturing waspies, dresses, garters, strapping and being trusted with special orders that included Swarovski crystals. Performed quality control, correcting and finished garments to high-end luxury quality. Helped to maintain the showroom by doing stock checks, recording garment sizes and checking labels.
Represented my university, giving guidance and advice to students in the Covent Garden site about portfolios, process of application, design courses and the experience of being a design student at university to help them to decide their own pathways.