Amma Aburam

Bilingual copywriter and Marketing Professional

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Projects

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  • Amma Aburam
  • Publication, #Africa, Inspiration, positive, Entrepreneurship, change the world, French, collaboration, imagination, africarising

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About me

 

I am a bilingual copywriter and marketing professional looking to expand my experience into fashion journalism, copywriting and marketing.

Skills

 

  • Fashion
  • Advertising
  • Events
  • Marketing PR
  • Indesign
  • Office
  • Photoshop
  • Powerpoint
  • Word
  • Bilingual French/english

Work history

Currently

Marketing Communications Specialist

MSC Cruises

Mar 2016
  • Geneva, Switzerland
  • Full Time
  • Internal Communication: • Investigating and writing internal company news for the intranet. • Support in creating internal communication plan and news form. Public Relations: • Assisting in content writing (press releases, fact sheets) and event planning. • Managing online press area CMS system: inputting content. Social Media Coordination: • Establishing company position on social media & creating content for Twitter and LinkedIn.

Currently

Co-founder

Inspire Afrika Magazine

Feb 2012
  • Freelance
  • Marketing Management: • Interviewing and writing articles for the magazine in French and English. • Assistant editor and key writer for the English and French editions of the magazine. • Author of «Foculture» (Focus on Culture) column. • Social media marketing of the website via various social media platforms (Facebook, Twitter, Instagram).

2015

Web Content Writer

Horyou

Feb 2015 - Dec 2015
  • Geneva, Switzerland
  • Full Time
  • Print & Web Content Coordination: • Associate editor & lead writer for Horyou Magazine. • Journalism: content creation for the Horyou blog (news sourcing, interviewing and copywriting in English and French). • Writing and translations of emails, marketing copies, newsletters and other documents in English and French. Marketing Coordination: • Active social media management and promotion through content creation (Twitter, Facebook, Horyou platform campaigns). • Implementing marketing and communications strategies to increase platform sign-ups via email campaigns/online promotional strategies. • Creating email marketing content. Event Assistance: • Assisting with programming and conducting interviews (Horyou Village at Cannes Film Festival 2015 and at the Monte-Carlo Television Festival 2015).

2014

Store Manager

Abercrombie and Fitch

Sep 2012 - Aug 2014
  • Nice, France
  • Full Time
  • Store Director/store opening manager - brand communication • Directing new store openings in Nice and Clermont-Ferrand, France. • Marketing and implementing the Hollister brand through brand communication («buzz» creation on social media, conference organisations in schools and brand marketing in the city). • Recruiting, training & coordinating the new store opening team. • Directing daily store tasks and managing 120 part-time employees.

Education

2012

Bachelor Business Marketing

Skema Business School

Sep 2008 - May 2012
  • Nice, France