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My key strengths lie in content strategy and content promotion. I’ve spent the last few years managing organic social media and content marketing for various b2b tech businesses. I have strong writing skills and I’ve completed training in video production, TV presenting and producing podcasts, something I have a very keen interest in. I have over 2 years experience in account management where I worked with 30+ global corporate brands to develop and execute award-winning employee communication strategies, typically working directly with senior directors. In my spare time I volunteer for a charity called CALM and I love to travel.
Manage social media content for key client to help boost employee and customer engagement Developed in-house content strategy to align with sales objectives and increase lead generation Support creation of content for multiple teams including Sales, Success Management and Marketing
*Improved daily blog update and generated regular mentions in The Telegraph and Guardian with backlinks *Organised successful event for 50 people which generated 10+ sales leads and 3+ conversions within one week *Management of social channels to drive growth, brand awareness and community engagement *Rewrite of website copy to adopt new tone of voice and SEO keyword requirements for brand refresh *Interact with online community daily to ensure delivery of excellent customer service *Developed internal communication strategy to boost employee advocacy and improve collaboration
Managed all social channels ensuring that Reward Gateway was positioned as an expert and thought leader in the engagement / HR industry - Designed and executed end-to-end inbound marketing campaigns through Hubspot to build customer advocacy - Created and managed social media content calendar; curated and published content - Oversaw all community management to raise brand awareness and engagement Key achievements: - Increased followers across all social media platforms including, LinkedIn: 41%; Twitter: 22%; YouTube: 22% - Recruited and implemented a team of global Social Media Champions internally - Contributed to the company blog helping to increase subscribers to 1000+ within the first 6 months - Developed a formal induction process to ensure all new starters were active on social media and became brand ambassadors from day one - Developed social strategy for monthly seminars to increase engagement from pre to post event ?
Established strong relationships with clients and provided full support including regular reporting, full implementation of online platform, contract negotiation and technical support - Implemented and promoted Engagement Champion programmes for various clients to raise awareness of platform and build advocacy - Created and executed communication strategies to enable clients to engage their employees via print, email, branded merchandise and social media.
- Created and promoted engaging content via social media channels - Established relationships with PR, labels and bands - Interviewed artists and attended video shoots
- Worked as part of a team to manage online projects for leading online loyalty programme - Produced accurate reports and analysis, demonstrating a high attention to detail - Implemented and managed company Twitter account and contributed to blog - Organised regular company events as a member of the Social Committee
- A 12 month placement in New York managing and marketing an online career website for senior level executives worldwide - Created and maintained website pages using CMS and managed regular email sends - Provided customer service to senior level executives in a calm and professional manner - Managed regular webinars with global attendees to demonstrate product and services and increased sign ups via social media month on month - Implemented and became Editor of Mountbatten Intern Committee monthly newsletter
- Produced engaging and shareable content around music events and emerging artists - Wrote music reviews, interviewed artists and promoted content on social media