Ana Castillo
Available

Ana Castillo

Digital Product ManagerSpain
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Connections
Adrienne Pitts
Jenni Sparks
CONSTANTIN Prozorov
Ana Castillo
Available

Ana Castillo

Digital Product ManagerSpain
Work history
    S
    S
    Digital Product ManagerSony Music Entertainment
    Madrid, SpainFull Time
    P
    P
    Social Media ManagerPernod Ricard
     - Madrid, SpainFull Time
    Brands: Beefeater Gin, Seagram’s Gin, Ginial, Havana Club. Responsabilities: • Creation, curation and management of Brand Content. • Development of Social Media plans. • Devising Paid Media strategies, planning targets, formats and budgets on Digital Marketing campaigns, working closely with Marketing, eCommerce and CRM teams. • Definition of Content and Communication strategies for brand activations at music festivals such as Bilbao BBK Live, Mad Cool, Sonorama Festival or Primavera Trompetera, by working with music promoters and Marketing teams.Real-time music festival streaming on Social Media. • Project management. • Content shooting and production management. • Budget management. • Social Media management. • Media and Content campaings reporting. Skills: - Influencers marketing - CRM/Big Data understanding - 360º view of digital marketing and marketing campaings - 360º view of media campaings - FMCG (spirits) and music industries in-depth perspective
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Skills
  • Digital Marketing
  • Social Media Marketing
  • Project Management
  • Paid Media
  • Content Strategy
  • Analysis Reporting
  • Fluent Spanish
  • FMCG
  • Music
  • Agency Background
Education
    U
    U
    Master of Arts in European Tourism ManagementUniversité de Savoie
     - Chambéry, France
    Diploma by Bournemouth University and Universidad Rey Juan Carlos. 4th semester took place in Université de Savoie, France.
    H
    H
    Master of Arts in European Tourism ManagementHögskolan Dalarna
     - Borlänge, Sweden
    Diploma by Bournemouth University and Universidad Rey Juan Carlos. 3rd semester took place in Högskolan Dalarna, Sweden.
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