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_In charge of marketing project management, planning to implementation; _Account manager for the Federation sponsors, including liaison and institutional communication.
_In charge of non sports event project management from scratch, planning to implementation; _Project manager for sports events; _Area manager at sports events concerning different areas: TV Operations, ceremonies, accreditation, hospitality and protocol; _Conception and development of the FPF Event Organisation Manual; _Account manager for the Federation sponsors, including liaison and institutional communication.
_Marketing and Communication Project for IndieLisboa’10 to IndieLisboa’12 (three festival editions): • Definition and implementation of the marketing and communication strategy; • Team leader and manager; • Negotiation of media partnerships; • Budget management; • Results: reduction of expenses in 25% and increase in TV and media advertisements. _Communication team manager; _Negotiation with media partners and providers; _Internal and institutional communication with public and private entities; _In charge of brand management and online contents (website and social media); _Event management (organisation of the opening and closing ceremonies, amongst others); _Management of the development and production of communications and advertising materials (magazines, flyers, invitations, posters, amongst others).
_Press officer for several brands: PUMA, SWATCH, TISSOT, OMEGA, JOHNNIE WALKER, PAMPERO, DIMPLE, LOGAN, CARDHU, MONCEAU FLEURS, HAPPY, DAN CAKE, TROIARESORT, AGUIRRE NEWMAN; _Responsible for the development and implementation of communication plans; _In charge of the development of press releases, press dossiers and kits, promotion of interviews and articles; _Event organiser for the brands, including logistics, team and budget management.
_Responsible for the creation of the Marketing and Communication Department and management of the projects linked to these areas; _Implementation of new corporate and commercial brands, developed with the internationalisation objective in mind; _In charge of the negotiation with partners and providers; _Development and production of commercial materials (catalogues, presentations and proposals); _ Responsible for event organisation, namely participation in trade fairs, including logistics (transports, accommodation), signage, communication and commercial materials; _Content production and website management.
_Media activities and facilities management at the UEFA Cup Final (Lisbon) and Athletics European Cup (Leiria); _Press officer at these sports events; _Organisation of non-sports events; _Research and copy for the book “O Sonho Comanda a Vida”, on UEFA EURO 2004.
_Operational media coordination at Aveiro Municipal Stadium, support to José Alvalade and SL Benfica stadiums in this area; _Responsible for content production for internal and external communication devices – Media Guide, Official and Internal Newsletter; _Press office; _Event organisation; _Press cuttings and reviews, translations and proof reading.
_Responsible for the development of advertisements and commercial point of sales strategies implementation; _Event organisation; _Creation of internal and external communication materials, direct marketing campaigns; _Database management, complaints management and market surveys.