Andrea Abascia

Digital Creative Director

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  • LocationItaly

Projects

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Do you really want to delete project Brioni Mobile Commerce?

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About me

 

From 1999 i have been working in a very competitive context and dynamic market for medium size and multinational companies. I am currently serving as digital creative director in an interactive media division at NTTGroup (a Japanese multinational company) with a particular focus on the design of the strategy, experience design, visual design and definition of the contents for e-commerce in the fashion and luxury industry . Entity. (www.thisisourdigitalentity.com) From 2007 to december 2011 i was one of the founders of Maisonthe, a business division of Visiant ( www.visiant.it ), focused on communication and interaction design with clients in fashion/luxury and finance industries. From 2001 to 2007 i worked at e-Tree / Etnoteam, as senior art director (Visual Design) for b2c and b2b projects, taking part to the overall process, from strategy to delivery. During the past years I have been running also independent consulting projects mainly for the fashion industry and clients such as actors, movie makers and international start ups. For my attitude and background I am expert in visual design, striving for innovative visual paradigms. I have also an extensive experience in leading the overall creative process with constant attention to the enabling technologies (internet, mobile, digital signage etc.) I have been developing a great ability at working in structured workplaces as well as in deregulated creative environment, and I feel naturally talented in team building using vision, commitment and trust. Behance profile: https://www.behance.net/sublimeterror

Skills

 

  • Fashion
  • Art Direction
  • Websites
  • Design
  • Interface Design
  • Creative Direction
  • Interactive Design
  • Photoshop
  • APP Design
  • Ux User Experience
  • E-commerce Specialist

Work history

Currently

Owner & Creative Director

Sublimeterror

May 2003
  • For definition of the on line communication for fashion industries, actors and start up. Clients: Prada, MiuMiu, Church's, Car Shoe, Giada, Desiron, Studio Per, Talents Europe Management, Post Office Reloaded, Beside Communication.

2015

Creative Director

Digital Entity NTT Data

Dec 2011 - Dec 2015
  • I am currently serving as digital creative director in an interactive media division at NTTGroup (a Japanese multinational company) with a particular focus on the design of the strategy, experience design, visual design and definition of the contents for e-commerce in the fashion and luxury industry . Entity. (www.thisisourdigitalentity.com)

2011

Digital Creative Director

Maisonthe

Nov 2007 - Nov 2011
  • i was one of the founders of Maisonthe, a business division of Visiant ( www.visiant.it ), focused on communication and interaction design with clients in fashion/luxury and finance industries.

2007

Art Director

E-tree

Feb 2001 - Oct 2007
  • I worked at e-Tree / Etnoteam, as senior art director (Visual Design) for b2c and b2b projects, taking part to the overall process, from strategy to delivery.

Education

1999

Architecture Design

Architecture

Nov 1992 - Nov 1999
  • University. 1999. Degree in Architecture, Politecnico di Milano. Facoltà di Architettura (100/100)

1998

Final Project

Tu-delft

Aug 1997 - Mar 1998
  • Academic studies: 1997/1998, attendance at TU-Delft (Delft, Holland) final project: tutor, Adrian Geuze - West 8

1997

Design Communication Multimedia

De Monfort University

Sep 1996 - Jun 1997
  • Erasmus 1996/1997, attendance at De Monfort University (Leicester, UK). Multimedia and Communication