I’m a Scotland-born, London-based designer and typographer with 14+ years of experience delivering dynamic, creative projects to clients worldwide. After moving south a decade ago, I refined my craft by working in-house and freelance before jumping to agency-side full-time.
Over the years, my passion for type has led me down the long, winding road of brand identity and logo design, with no turning back. Now, I want to continue developing those skills, learning new ones, discovering fresh ideas and stretching my creativity while delivering lasting, impactful work.
Projects
- Branding &above&above came together in early 2023 following the merger of RCCO and WILD, a digital creative agency and a video production studio respectively. When I joined the team that August I was tasked with building their new visual identity from scratch. It had to showcase the agency’s technical skill while still selling the creativity at its heart. The brand didn’t need a flashy colour palette or typeface – its job was to compliment our work rather than distract from it. Build around Aeonik Pro by Co-
- OddsJam RebrandOddsJam's existing visual identity wasn't connecting with customers – it was flat, uninviting and basically looked like a giant spreadsheet. After their brand exploration workshop I knew the brand needed to be exciting, confident and make the user feel secure and supported by the OddsJam community. To appeal to their key user base of American white-collar millennials I took influence from the culture of their youth. Growing up in the ‘90s they likely collected baseball cards, hung pennants on b
- OQC Brand RefreshIn 2023 Oxford Quantum Circuits were looking to become enterprise-ready with a goal of raising $100m in Series B funding. They approached &above to develop their brand and overhaul their website to reflect their market-leading products. As per their newly defined brand values, I led the evolution of OQC’s visual identity to combine their advanced technology with humanity and identity. Taking a flexible approach, I highlighted their technical expertise with strong monospaced type while communica
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Work history
Head of Design&above
- London, United KingdomFull Time
- Developed and executed the company's acclaimed rebrand following the merger of RCCO and Wild to form a full-service digital agency
- Managed the design team while leading branding, graphic and illustration projects for major tech clients
- Provided creative direction and support for successful video, tech and strategy projects with storyboards, workshops, pitch decks and more
Senior DesignerShoreditch Design Studio
- London, United KingdomFull Time
- Played a key role in establishing and growing the young studio's brand and reputation as is grew from 10 to over
20 designers
- Oversaw the creative output of the wider team across branding, print and typography with talks and workshops
- Mentored and managed junior designers with the delivery of branding, UX and UI projects on schedule and to the highest standard
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Skills
- Brand Design
- Logo Design
- Graphic Design
- Typography
- Typography Design
- Design Direction
- Infographic Design
- Digital Design
- Design Leadership
- Editorial Design
Education
R
R
BDes (Hons) Graphic DesignRobert Gordon University, Gray's School of Art
- Aberdeen, United Kingdom