Work history
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PR Account ExecutiveLima Communications
London, United KingdomFreelance
Working with Beauty, Fashion and Lifestyle brands as the main account exec
Manage and nurture a growing portfolio of start-up clients
Developing client-specific PR strategies and promoting them to their target press and audiences
Brand storytelling through press releases, case studies, product placement and social media activity
Targeted product pitching and coverage secured with ITV This Morning, Cosmopolitan, Glamour, The Independent, Stylist and more
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Digital Marketing ExecutiveGift Wellness
- London, United KingdomPart Time
Written Content Team Leader for blog, zines, press and email marketing
Research, write and edit Gift Wellness blog content
Work with the marketing strategy to create relevant content for different customer target bases
Writing email copy aimed at driving traffic, conversion and revenue
Create email newsletter templates and content based on brand guidelines
Worked with Email Service Platforms, Omnisend
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Skills
- Excel Skills
- Basic Photoshop
- Imovie
- Public Relations
- Showroom Management
- Communication
- Social Media Marketing
- SEO
- SEM
- Digital Marketing
Education
BA (Hons) Fashion Marketing and Business ManagementLondon Metropolitan University
- London, United Kingdom
Modules including; Online Fashion Retailing, Branding & Communications, Buying & Merchandising, Principles of Marketing, Global Issues in Fashion Marketing.
Award, 2.1
B
B
3 A LevelsBeauchamp College
- Leicester, United Kingdom
Business, Sociology, Textiles,
Grades A – C
Awards
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The Fundamentals of Digital MarketingGoogle Digital Garage
Topics covered in the course include SEO, SEM, e-mail marketing, web analytics, e-commerce, social media, and video marketing.Social Media MarketingUdemy
This course took a deep dive into all the major social media platforms, how to successfully utilise them, and run ad campaigns.