Projects credited in
- Benefit Brow Contour Pro launch social coverageWorking with Benefit Cosmetics to celebrate the launch of the Brow Contour Pro with - Coverage of the painting of a giant mural in Shoreditch - Interviews with Alice Skinner, the artist who designed the mural - Brow tutorial videos with a Benefit in-house make-up artist - Live brow question and answer sessions with a Benefit in-house make-up artist
- Benefit Cosmetics Brows ExperienceFor Benefit’s Brows Experience, “Wow Your Brows”, the goal to educate and excite consumers about the benefits of self-styling eyebrows was a fun ride, but it wasn’t easy. We also needed to promote a new lineup of quality products. For this particular effort it was all hands on deck, learning more than we could’ve ever imagined about eye brows and the importance they carry for many of Benefit’s customers.