Angus Bamford
Available

Angus Bamford

Service DesignerLondon, United Kingdom
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Angus Bamford
Available

Angus Bamford

Service DesignerLondon, United Kingdom
About me
I am a London-based Service Designer, specialising in driving strategic, operational, and cultural change through cutting-edge service, system, and experience design. My passion lies in orchestrating seamless and enjoyable user and deliverer experiences, aligning them with business processes to achieve positive outcomes. Ultimately, my goal is to cut through the status quo, creating better recipes, not just more cooking! 🔑 Expertise: Designing End-to-End Services | Customer-Centric Strategy | Crafting Elevated Experiences (Digital & IRL) 🔬 Research: Human Insights | Futuristic Technology | Evolving Business Models | Cultural Zeitgeist 🏞️ Fields: Human-Centred Tech | Art, Culture & Creative Industries | Social Impact & Public Sector
Projects
  • A Creatives Digital Presentation of Self
    A Creatives Digital Presentation of SelfA reflective piece of Erving Goffman’s 1959 dramaturgical approach applied to the digital social establishment. I discuss myself as an emerging creative professional and my usage of digital professional networks LinkedIn and The Dots as investigatory case studies to identify, unpack and evaluate the digital presentation of self and the value of LinkedIn and The Dots for the creative professional. Divided into two sections: discourse analysis and applications. The discourse analysis provides the
  • The National Trust and the User Experience of Heritage Sites
    The National Trust and the User Experience of Heritage SitesIncluded: 1. An introduction to the National Trust its Strategy & Operation 2. Observations 3. Recommendation Names of the site and relevant participants withheld ©AngusBamford2020
  • Is Resilience a Good Thing?
    Is Resilience a Good Thing?The value of resilience for creative professionals ©AngusBamford2021
  • "Start-up's Atomic Structure" : A Structure Modelling tool for Start-ups
    "Start-up's Atomic Structure" : A Structure Modelling tool for Start-upsCreation and visualisation of a startup's business structure and its relation to its ecosystem. To be used as a viability and success assessment tool for startup businesses that are creative, innovative and/or technological. ©AngusBamford2021
  • Designing a Sustainable Future for Kids Fashion
    Designing a Sustainable Future for Kids FashionDisrupting fast fashion’s lack of regard for environmental consequences through initiating circular design principles and advanced consumer engagement solutions. Areas of Research: Fashion Business, Sustainability, Strategic Design, Branding, Retail Solutions, Circular Economy. ©️AngusBamford
  • The Trampery : The New Look of Co-Working
    The Trampery : The New Look of Co-WorkingUsing case study analysis, this paper contextualises Bourdieu's understanding of value and relationships, within the workings and implications of social enterprise, urban spaces and entrepreneurship. ©Angus Bamford 2020
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Work history
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    Service Designer & CX ConsultantSelf Employed
    London, United KingdomFreelance
    I am currently working as a freelance consultant designing a Luxury Fashion brand's end-to-end service and customer experience. The role focuses on optimising and connecting business offerings with customer touchpoints across e-commerce, logistics, and marketing.
    Public logo
    Public logo
    Service DesignerPublic
     - London, United KingdomPart Time
    Service Design consultant at a technology consulting company that supports the public sector
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Skills
  • Marketing
  • Presenting
  • Business Development
  • Creative Conceptualisation
  • Creative Consultancy
  • Business Strategy
  • Artistic Direction
  • Brand Architectue
  • Audience Development
  • Art Administration
Education
    Goldsmiths, University of London logo
    Goldsmiths, University of London logo
    Arts ManagementGoldsmiths, University of London
    London, United Kingdom
    Royal College of Art logo
    Royal College of Art logo
    Service Design Royal College of Art
     - London, United Kingdom
    During the Service Design MA, I have gained a deeper understanding of the discipline and have applied my learnings to various public and private sector projects. These include exploring the future of work for garment workers in the UK, creating a directory of services for prison leavers, developing a platform for eco-conscious hospitality businesses to connect with new and existing customers and finally developing a digital service for fashion early adopters to find, curate and manage their fashion style in a community of forward-thinking and ethical brands.
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Awards
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    Duke of Edinburgh Gold AwardThe Duke of Edinburgh Award
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