Anika Schobert

Anika Schobert

Digital Marketing/Campaign ExecutiveGermany
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Connections
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Anika Schobert

Anika Schobert

Digital Marketing/Campaign ExecutiveGermany
About me
Last year I moved back to Germany. I worked as a Digital Campaign Executive for cleoo.com, a digital advertising startup with ambitions to disrupt the traditional agency model with automation and artificial intelligence. I started studying and working in Digital Marketing 2 years ago. I am flexible and good at thinking "outside of the box." I think about the big picture rather than focusing on every tiny detail and like to keep my options open. I like to be independent and place a great deal of emphasis on personal freedom and autonomy.
Projects
  • Advertising campaigns
    Advertising campaignsI am creating and setting up various advertising campaigns for Google, Bing, and Facebook. - Campaign Audit: Analysing Campaign results - Setting goals with Google Analytics and Google Tag Manager creating FB, Google and Bing Ads -Troubleshooting
  • Website and Content Editor
    Website and Content EditorRedesigned old category structures incl. item specifics on eBay. In charge of running different types of research initiatives and projects centred around defining metadata that describes items on EU platform listing flows; Worked as part of a global team focused on standardising the language of eBay’s multilingual metadata back-end for key descriptors.
Work history
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    Digital Campaign Executivecleoo
     - London, United KingdomFull Time
    - creating Google Ads, Bing Ads, and Facebook Ads - Campaign Audit: Analysing Campaign results - Setting goals with Google Analytics and Google Tag Manager creating FB, Google and Bing Ads -Troubleshooting
    eBay logo
    eBay logo
    Classification Specialist (Contract)eBay
     - Richmond, United KingdomFreelance
    Redesigned old category structures incl. item specifics on eBay. In charge of running different types of research initiatives and projects centred around defining metadata that describes items on EU platform listing flows; Worked as part of a global team focused on standardising the language of eBay’s multilingual metadata back-end for key descriptors.
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Skills
  • Wordpress
  • PPC
  • SEO
  • Google Adwords
  • Google Analytics
  • Ad Campaigns
  • Facebook Advertising
  • CRM Experience
  • Google Adsence
  • Analytics Tools
Education
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    Postgraduate Diploma in Digital MarketingBritish Academy of Digital Marketing
     - London, United Kingdom